Whoopie Pie Festival Website Redesign

Research, Photography, Responsive Design & Development

This is a website redesign for a local annual event. Before even considering what the redesign would look like, I did some research and contacted the event host. The host answered my questions about the people who attend the event, the main users of the site, and what the main purposes are for people visiting the site. After this research, I redesigned two pages of the website. I simplified the content, the navigation options, made the new site responsive and focused on the user throughout the process. I made my own whoopie pies and photographed them for the redesign.

After Redesign

Before Redesign


Graphic & Illustrative Design

Lancaster Central Market Spreads
Design for Social Equity: Goodville
Smashing Magazine Calendar
Vaster Digital Magazine

User Experience

Millersville University Website Usability Testing
Basketball Experience Model & Mapping

Interactive & Motion Design

Whoopie Pie Festival Website Redesign
Processed Foods Motion Graphic