Basketball Experience Model & Mapping
Hands-on Research, User Testing, Illustration
Alongside my three group members, Gina Yost, Erica Gramm and Alyssa Dill, I dove into researching a sport that I knew little about in order to create a detailed model that could explain the entire game to an English speaker who knows nothing about the sport. Research included meeting with the basketball coach on campus, interviewing basketball players, trying out the game ourselves, watching professional games and more. The end model was tested on real users and adjusted according to their feedback. I presented the process, results and learnings of this project at the World Information Architecture Day in Philadelphia in February, 2016.
Early Flow Charts
Testing & User Feedback